Jenny Newman Flowers is the brainchild of Creative Director and Owner, Susan Rathleff. Susan’s love of the creative process has always been a part of her life, whether through her interest in the Arts, her work with the British theatre in her youth or in her many homes she has lived in with her husband and children worldwide spanning over 5 continents. Her passion for flowers was instilled in her at an early age by her father after whom the company is partly named. This passion became reality through extensive floristry training in London at the world renowned Jane Packer Flower School and in Singapore with the Nobleman School of Floral Design. This has given Susan a unique ability to seamlessly blend European styling and tropical flowers which resulted in the signature Jenny Newman Flower bag. The initial success of this product has led to her style being introduced into homes and venues across Singapore.